Resources

OUTPLAY Workshop reading list:

The following is a list of recommended articles, blogs, and publications about story, video, and web content.

  • Better User Experience with Storytelling – Parts 1 & 2 by Francisco Inchauste

http://www.smashingmagazine.com/2010/01/29/better-user-experience-using-storytelling-part-one/

http://www.smashingmagazine.com/2010/02/11/better-user-experience-through-storytelling-part-2/

  • A List Apart: A Case for Web Storytelling by Curt Cloninger

http://alistapart.com/article/storytelling

  • Forbes.com has a wealth of excellent information about video content for websites, including the following:

Why Online Video Is Vital For Your 2013 Content Marketing Objectives

http://www.forbes.com/sites/seanrosensteel/2013/01/28/why-online-video-is-vital-for-your-2013-content-marketing-objectives/

These Tips Will Help You Take Your Content Marketing To The Next Level

http://www.forbes.com/sites/sujanpatel/2015/03/04/these-tips-will-help-you-take-your-content-marketing-to-the-next-level/2/

The Only 6 Content Marketing Tips You Need for 2015

http://www.forbes.com/sites/drewhendricks/2015/03/10/the-only-6-content-marketing-tips-you-need-for-2015/

5 Things Your Video Marketing Strategy Should Include

http://www.forbes.com/sites/johnrampton/2015/02/04/5-things-your-video-marketing-strategy-should-include/2/

  • Transmedia Storytelling 101 by Henry Jenkins

http://henryjenkins.org/2007/03/transmedia_storytelling_101.html

  • Storytelling and User Experience Are on a Collision Course: Four Steps for Marketers to Integrate Storytelling with User Design by Adam Kleinberg

http://adage.com/article/digitalnext/storytelling-user-experience-a-collision/296037/

  • Write a winning One-Page Pitch

http://www.bang2write.com/2012/11/6-tips-on-writing-a-one-page-pitch-for-your-script-or-novel.html

  • A library chock full of “how to” information for video production

http://en.flossmanuals.net/video-production/index

  • Podcasts about filmmaking

http://filmmakeriq.com/2011/06/40-filmmaking-podcasts-you-should-be-listening-to/

  • An interesting and wide-ranging collection of videos on creative process

http://99u.com/articles/7001/10-awesome-videos-on-idea-execution-the-creative-process

  • Secrets to streamline your workflow

http://www.videomaker.com/article/17151-secrets-to-streamline-your-workflow

  • Video SEO

http://www.forbes.com/sites/johnrampton/2014/06/12/video-seo-guide-optimization-best-practices/

and….

http://searchenginewatch.com/sew/how-to/2343365/10-video-seo-tips-that-can-truly-impact-your-rankings

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